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  Grass-fed beef ain’t no better, pardner. A new study published March 17, 2025 in the Proceedings of the National Academy of Sciences shows grass-fed beef produces more methane than other livestock operations.  Even under optimistic rangeland sequestration, grass-fed beef is not less carbon intensive than industrial beef — and 3-40x (!) more carbon intensive than most …

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Repeating “regenerative ranching” lies doesn’t make them true. (Or does it?)   The challenge in exposing lies is not repeating and thus amplifying them. Because a lie, repeated, can easily become perceived as the truth. (Ask U.S. Republican Senators whether or not Russia invaded Ukraine.) Public relation firms and/or advertising agencies on the coal industry …

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Big Trouble in Little Point Reyes – a Congressman comes to Point Reyes Station, CA, and some hell breaks loose Who-da thunk that the innocuous, last-minute invitation to Congressman Jared Huffman’s hastily organized, Saturday, January 11th, 2025 “Town Hall” in the rural west Marin County, CA town of Point Reyes Station, would kick up such …

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LITIGATION, LAWYERS & LIES We activists, wild animal protectors, and national park advocates were all primed to watch the latest court proceedings, on Friday, October 18th (2024), for one of the two ongoing lawsuits involving Point Reyes National Seashore. Either lawsuit, in different ways, could result in finally freeing the magnificent Tule elk from the …

Methane and deforestation from cattle ranching isn’t magically offset by “regenerative” agriculture. The beef and dairy industries have successfully shoehorned their latest P.R. scheme for continuing the climate-heating cow business — so-called “regenerative ranching” — into “Common Ground,” a documentary about organic agriculture. To quote the April, 2024 Sentient Media article below: “Unfortunately, that solution [regenerative …

The elk finally had their day in the Ninth Circuit Federal Appellate Court in San Francisco, before a 3-judge panel, around 10:30am this past Monday, April 1st (yes, April Fool’s Day, but this ain’t no foolin’ around).  Our superstar-before-the-bar, attorney, Rebecca Garverman of the Harvard Animal Law & Policy Clinic, which brought this suit for …

Making A Killing Killing I’m an environmental advocate, animal rights activist, and a consultant for In Defense of Animals. More importantly, I’m a nature lover — and a horrified citizen. Horrified, because of what I’ve learned about the massive poison drop planned for the Farallon Islands National Marine Sanctuary.  And the underlying reasons for it …